LUXE REDUX
June 18th, 2009Sometimes it pays to ask. Literally. Looking on the internet for a hotel for me and the kids in Greece this summer, I stumbled across one that ticked all the boxes. It had the pool, it had the inoffensive design features, it had a view, it was close to the town, it was kid-friendly. Just one problem. The price.
When I spoke to the hotel directly they could do me a double room and stick an extra bed in it, for 220 euros a night. Unsure, I played about some more on the internet (anything to put off doing any actual work) and found Hotels.com, who could offer me the same hotel, but in a junior suite, which meant two rooms instead of the one, for - get this - £40 less. What’s not to like?
Today, while shopping for a swimsuit for said holiday, I ran into Myla where I’d seen a rather lovely purple one on sale last week. Amazingly, it fit and you know the saying… if the swimsuit fits, BUY it! Only the 30% off had finished a week ago, the 30% was now back on.
The manageress was nice but firm. No they couldn’t give it to me at last week’s price. ”Why not?” They tried to explain that this was a promotion, not a sale, but frankly, this seemed like commercial madness to me. ”It’s the same swimsuit! Why would I want to pay 30% more for it this week?” I left the shop empty handed. I’d like to think I was making a stand, fighting for a principle, but I suspect it’s also known as cutting off your nose to spite your face.
When I got home a postcard from Myla sat on my doorstep - I’m on their mailing list. A sale starts tomorrow - 50% off. So now the swimsuit I could have bought for 30% off last week, but was 30% on this week, would be 50% off tomorrow?
Ever so slightly INCENSED by now, I called up their head office and spoke to Matthew who very kindly checked it all out for me. The swimsuit wasn’t going in the 50% sale, and yes I’d missed the 30% promotion, but he’d meet me halfway and give me 20% off instead of 30% off. RESULT!
It’s a consumer’s world right now, and all I have to say is: power to the people.. And Matthew at Myla.


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1 Kathleen Baird-Murray — top ten glastonbury style moments… // Jun 30, 2009 at 5:42 pm
[...] Remember the drama? It was worth the wait. Worked it as a top when t-shirts were too hot and too ordinary. I call this look Sister-Sledge-meets-Westbourne-Park-Road-crackhead but my friend calls it Yummy-Mummy-coming-out-of tee-pee-with-her-BlackBerry-and-new-jacket-from-Zara-and-by-the-way-you’ve-lost-half-an-earring. [...]